America First Credit Union + Raiders
Client
America First Credit Union
Date
June 1, 2022
Services
Production
Introduction of Raiders-Themed Debit Card
This spot stars Raiders player Hunter Renfrow, showcasing his active engagement with the local community at Three Square, Southern Nevada's only Food Bank. It transcends traditional endorsements by emphasizing the genuine and relatable connection between the Raiders, America First Credit Union and the local community. Beyond advertising a product, this commercial tells a compelling narrative of community integration, all tailored for the regional market. Hunter Renfrow epitomizes the spirit of togetherness and partnership between the Raiders and America First Credit Union.
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AWARDS
2024
5x Emmy Awards for Heart of Vegas & Super Ball
2020
Beloit International Film Festival Peoples Choice Award
2021
11x Telly Awards in Branded Content, Regional TV & Social Video
2021
Pacific Southwest Emmy Award Director - Short Form Content
2021
Pacific Southwest Emmy Award Documentary Feature
2021
Pacific Southwest Emmy Award Branded Content
2022
4x Telly Awards in Social & Bank Campaigns
2022
Pacific Southwest Emmy Award Branded Content
2023